Dan Aykroyd Crystal Head Vodka Launch London February 2012

Last night I attended the UK launch of Canadian actor Dan Aykroyd’s – of Ghostbuster, Trading Places, and Blues Brother fame – Crystal Head vodka at Dstrkt in London’s West End.

The party was a huge success and Aykroyd was on top form. There was a great blues rock band playing (The Beekays) and at one point Aykroyd even took to the stage to sing Born in Chicago (see the video below). Aykroyd was also good enough to do a bottle signing for those who want their very own unique skull vodka bottle. We were lucky enough to have him write a favourite quote from Trading Places on our bottle (picture to follow).

I love the concept, let’s face it, it’s nice to see a unique bottle, rather than just the same old, same old we’re used to by the established brands. Plus the party was absolutely fantastic. Dstrkt’s a great club and the mini burgers with brioche bun were a culinary triumph with just the right amont of gherkin. How successful Aykroyd’s vodka brand will be remains to be seen, but one thing is for sure, he’s going into this venture with as much gusto he has dedicated to any project.

I’ll keep you posted on what the vodka tastes like, as yet I’ve only tried it in a pomegranate sling (delicious but not exactly the best way to test out a vodka, but then, this was a Monday night and I had work the next day so knocking back shots was rather out of the question!) Keep your eyes peeled for more information on this soon – I’m still awaiting the hard facts!

For more information visit Crystalheadvodka.com


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About Charlotte J

Graduate, journalist, blogger and follower of all things media.